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As search engines crawl around the Internet looking for keyword results, they use links to go between pages. The more links to your page you have, the more accessible it becomes to search engines. This is why link building tools are so important for search engine optimization. But what if there was a program that could do it for you? Jeremy Benckin posits that, “If you’ve ever heard the phrase “build on your strengths,” the lesson for link building is this: that we need to automate as much of the routine, “robot work” as possible, and spend more time doing what we’re best at: being sentient human link builders.”

This is where automated link building comes in. Sure, it won’t take care of everything, but it’ll do a lot of the mechanical work involved for you. These include things like finding every link to a site, automatically searching through search engine result pages and connecting each result to external data, automatically searching for contact info on three different pages and s Continue reading “How to Make Link Building More Efficient”